Just Did It

Our company recently took a poll of 500 students interested in starting a business. We asked, "What is the biggest obstacle

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Figure 3.1

Source: © 2001 EarthLink, Inc. MindSpring is a trademark of EarthLink, Inc. This has been reprinted with the express written permission of EarthLink, Inc.

Figure 3.1

Source: © 2001 EarthLink, Inc. MindSpring is a trademark of EarthLink, Inc. This has been reprinted with the express written permission of EarthLink, Inc.

stopping you from starting your business?" Seventy percent replied that it was access to capital. Balderdash!

Consider this: in 2000, 42 percent of Inc. 500 companies (the magazine's annual survey of the fastest-growing com panies in the United States) were started for less than $10,000.2

Additionally, the students we surveyed are graduating in arguably the most entrepreneur-friendly time in history. Various levels of government are making additional money available to young businesspeople. Combined with various bankled initiatives, getting $20,000 to start a business has never been easier.

The difference between a business owner and the rest of the world is that entrepreneurs act on their ideas. They take the initiative and accept the risk. While others analyze, ponder, and pontificate, small business owners act. It is in their nature to take action while others evaluate.

You're talking to doers.

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